Chances are when it comes to your marketing efforts, you quickly retreat to one of these three areas: selling products, selling services or selling the company that you represent.
Meanwhile, the top financial professionals who are getting the most high-quality clients are doing this: executing marketing that creates familiarity, commonality and trust. Also known as personal marketing.
MarketPro assists you in this specific area. Instead of the typical sales approach that "chases" prospects, we help you "attract" them. This is done by a calculated examination of who you are, what value you provide to your clients and what personal traits can help create a unique identity in the minds of your audience.
With a team of hand-picked individuals who have spent years in the financial sector and advertising agencies, MarketPro offers a wide variety of skills – graphic design, marketing, creative thinking, web design – and tailor these skills specifically to the insurance industry.
The #1 Approach That Trumps Typical Financial Services Marketing
Whether you have spent years producing campaigns or are new to the business, forget everything that you know about marketing. Rather than being in a pool with other financial professionals doing the same thing, we put the control in your hands; giving you the power to establish your own image and mold the way people perceive you.
Divide and Conquer the Marketplace with Target Marketing
Narrow your market so that you can deliver pinpoint accuracy and receive higher-qualified prospects. By attracting the clients you want and repelling the rest, you're able to target your audience more consistently and more effectively which will skyrocket your business to the next level.
Gain the Key to Providing the Advice...Trust!
Capture the Holy Grail of financial services marketing: Trust. By having the client know who you are, understand the value that you provide and recognize the common trait between you and them, you will have accomplished the very thing that every financial professional strives to achieve.
MarketPro is for the independent financial professional who understands that personal marketing is the fundamental differentiator between you and the competition. It attracts your preferred target market in a very personal way that wipes away the typical sales resistance.
The advisor acknowledges that the process takes time, investments are required and it's not a one-size-fits-all approach. But rather an in-depth discovery of who they are as a financial professional and how they can best position themselves as the one and only financial resource in their market.
MarketPro offers you everything you need from the initial branding stages all the way up to the maintenance stage of maintaining the relationship with your clients. Some advisors will need help with the initial stages while others have their brand identity and simply need assistance with the later stages.
Below are just a few of the many materials that are available to you:
"We sent out a video MarketPro created and a client of mine who was sitting on a proposal for several months called me immediately and wanted to move forward. The target on the case was over $20,000!" Chuck R. California
"Just registered 23 people to come to my seminar. It is all thanks to MarketPro for the video you produced, the email invitation that was sent out and the landing page you created for me!"James J. California
"WOW…Just another reminder why you guys are a team I will never give up! The support, help, encouragement it goes above and beyond. I am overwhelmed with the work MarketPro has done and truly, truly appreciate all the effort! I hope what I give back in return is equally valuable to your firm! You are all the best!”Kerry W. Washington
“MarketPro has gone above and beyond the call of duty and seamlessly worked with my broker dealer to get everything quickly approved. I’m meeting with a CPA for the first time and I couldn’t have done it without MarketPro. I’m thrilled with the finished results. They are truly professionals.”Larry B. Texas
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